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2027 TBM PLANNER

HELP/TIPS for Landing Sales/Sponsors
Contact me (Keith) for help.

LANDING SALES:

(You will automatically be listed on the ORGANIZATIONS Selling/Distributing Copies page.

Set up a form buyers can complete. (A GOOGLE form is good if you don't have your own.) Contact me to help set it up.

GET YOUR STAFF/COLLEAGUES/MEMBERS TO HELP: They could receive literature to distribute and/or work digitally and/or person-to-person.

 

PARTNER WITH OTHER BLACK/MELANATED ENTITIES--FOR BOTH SALES AND SPONSOR ACQUISITION: Not only can you acquire sales/sponsors more rapidly, you can also increase your total sales and sponsorship enough to print more batches--and/or even print larger batches at discount prices.

When selling, take orders—but NO MONEY until so instructed by TBM--which would be around printing time.

LET CUSTOMERS SEE EXAMPLE/FINISHED PLANNER PAGES: The example, or finished, PLANNER pages will be displayed for all to see--especially potential buyers/sponsors. Tell them to visit TBMPlanner.com and click the link allowing them to see the Final Content.

FIRST, SELL IN BUNCHES: Contact various Black businesses, organizations (including religious institutions), institutions with multiple Black staff/employees, etc., and see if they’ll take orders for you regarding their personnel. And don't forget to solicit your own Black personnel and/or members for sales.

 

PITCH THE PLANNER AS A USEFUL ITEM FOR THE WHOLE FAMILY: Since the PLANNER is laughingly cheap (only $3), emphasize that, at that price, it's very affordable for the customer to buy one for *each family member. (*The average size of a Black family is around 3 = ONLY $9.)

 

PITCH THE PLANNER AS A GREAT, INEXPENSIVE, GIFT ITEM: It will be high-quality and a very decent gift to give during the Holidays and/or for other events occurring at practical times when the PLANNER is still relevant and useful according to the time of the year.

 

SIZE/CALENDAR COMPARISON: For those saying the PLANNER is relatively large (7 X 10)  compared to the standard, more portable, planner of smaller size that can be more easily tucked inside a purse, tell them that the PLANNER is mostly designed for everyday home use--but that it can still be taken along when a person goes out, easily fitting inside the standard portfolio or briefcase...or just being stored in the car if more convenient than being carried along. Also state  that people mark on their wall calendars all the time and that they never take those with them when they go out. Even though the PLANNER may be considered "large," it costs so little compared to most calendars, it contains more writing space, and, being less than the size of a sheet of paper, it can easily fit on a bedroom nightstand, desk, or table and/or in a drawer. ALSO: It would be much more practical--and personally beneficial--to buy multiple PLANNER copies that each individual family member can use as he/she pleases (and keep their daily-living discretions) than to buy what would probably be a more expensive singular calendar that isn't as much for individual-personal (private) use.

 

EMPHASIZE THE BLACK/MELANATED CONNECTION: For the Black/Melanated Populace, the PLANNER has useful content, promotes Black businesses & organizations via ads, raises funds for Black entities performing great works for our people, and promotes Black Socioeconomic Independence. (If you're approved, and if selling in bulk to Black businesses/organizations and/or seeking sponsors, you'll also have access to a page displaying the current SIGNIFICANT EVENTS 2027 page that will help you persuade customers to buy copies and sponsors to place ads. Contact me for details.)

 

IF YOU WANT TO DISTRIBUTE/SELL BUT DON’T WANT TO LAND SALES AND/OR SPONSORS: I (TBM) can work to land those for you. You just agree to distribute and/or sell once you receive the copies.

 

REMAINING COPIES: You will be required to give away all remaining copies after January 31st—to ensure planner circulation so that sponsors will be assured of receiving ad exposure, to prevent the Planner copies from becoming obsolete, and so that TBM can benefit from exposure as well.

 

LANDING SPONSORS:

 

Take orders for ads but no money. Report all interested sponsors to TBM, because all sponsorship payments will come to TBM to pay for printing, whereby, on September 23, 2026, TBM will inform all sponsors to send payment.

 

Because it costs $1.53 to pay for all ads per copy and batches will be printed in 100-copy minimums, you'll need to acquire a sponsorship *ratio of $153 per 100 copies to have batches printed (*i.e., batches could be of various cost relative to size--such as $153 funding a 100-copy batch, $459 funding a 300-copy batch, $1,530 funding a 1,000-copy batch, etc.). As well, sponsors paying higher prices would either have their ads included in a singular batch if that batch is large enough or spread out in multiple, smaller, batches until their payment amounts are exhausted. Any payment amounts remaining after the last funded batch is printed would be refunded to the sponsors. For further details, see the 4th question ("2027 PLANNER INFO") in the FORM.

 

FREE AD-DESIGN!!! If your potential sponsors show interest but are lackadaisical in submitting their finished ad, tell them TBM (Keith) will provide the free service of preparing a possible ad for them based on the ad size they’re interested in. They would have to provide graphics and text content that is available from their site or that they could send via PNG or JPEG to Blackindustry@yahoo.com. 

 

ALSO!!!

FREE FLYERS!!! Receive free promotional literature from TBM.

 

I WILL HELP!!! I, Keith Anderson (TBM), will help land sponsors/sales in your local area and beyond.